BA (Hons) Business Management and Marketing

Our BA (Hons) Business Management and Marketing program is designed to provide students with a comprehensive understanding of both business management and marketing principles. This degree is perfect for individuals who are interested in pursuing a career in the dynamic field of business and marketing.

Program Overview

Our program combines core business management subjects with specialized marketing courses to equip students with the knowledge and skills needed to succeed in the competitive business world. Students will learn about various aspects of business management, including finance, human resources, operations, and strategic planning. In addition, they will gain a deep understanding of marketing concepts such as consumer behavior, market research, branding, advertising, and digital marketing.

Career Opportunities

Upon completion of the BA (Hons) Business Management and Marketing program, graduates will be prepared for a wide range of career opportunities. They can pursue roles in marketing departments, advertising agencies, market research firms, public relations agencies, and consulting firms. Graduates may also choose to start their own businesses or work in the entrepreneurial sector.

With a strong foundation in both business management and marketing, graduates of this program will have the skills and knowledge necessary to excel in today’s competitive job market. They will be equipped to make strategic business decisions, develop effective marketing campaigns, and drive business growth.

Join our BA (Hons) Business Management and Marketing program and take the first step towards a successful career in the exciting world of business and marketing.